Best Water Filter Jugs 2026 – Brita Competitors Compared: Brita vs Aquaphor vs ZeroWater Reviews

BRITA Marella XL Water Filter Jug Blue (3.5L) incl. 1x MAXTRA PRO Pure Performance cartridge - large-volume jug with digital LTI and Flip-Lid - now in sustainable Smart Box packaging
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Brita Marella XL 3.5L – Best Water Filter Jug for Families

✅ Offers a generous 3.5L capacity, making it ideal for families and households with high water consumption. A dependable everyday jug for larger needs.

ZeroWater 10‑Cup Jug – A Serious Brita Competitor

✅ With its advanced 5‑stage system, ZeroWater removes nearly all dissolved solids. A leading Brita competitor for the purest‑tasting water in US homes.

BRITA Flow XXL fridge water filter tank for reduction of chlorine, limescale and impurities, 8.2 L -Blue

Brita Flow XXL Water Filter Tank 8.2L

✅Offers an impressive 8.2L capacity, making it the best choice for large families, offices, or anyone who wants fewer refills. A powerhouse option when maximum capacity matters most.

Water Filter Pitchers are smart way of getting quality and cheap water. Quality filter pitchers decrease some major impurities, like, limescale, lead, chloride, fluoride, arsenic, copper etc. Notice that filter pitchers just decrease that purities to some extent, not %100 purification. That kinds of %100 purifications require more complex water filtration systems. On the other hand, water filter jugs usually filter most of the impurities with affordable invest. We reviewed and compared Brita vs Aquaphor vs ZeroWater water filter jugs for you, in detail.

brita aluna vs aquaphor amethyst

Written by Metin KARALComputer Engineer with 25+ years of experience in internet technologies. Some products here are tested directly, while others are evaluated through detailed research, specifications, and verified customer feedback. Nothing on this site is sponsored. This article may contain affiliate links; as an Amazon Associate we earn from qualifying purchases at no extra cost to you.

Quick Buying Guide: Choosing the Best Water Filter Jug

  • Brita Marella XL: Large family-friendly jug, preserves beneficial minerals, stylish design, easy refill.
  • ZeroWater 10-Cup: Most advanced filtration, delivers nearly pure water (TDS ~0), comes with a TDS meter for proof.
  • Aquaphor Amethyst: Compact, ergonomic, budget-friendly, fits fridge door perfectly, BPA-free materials.
  • Brita Flow: Huge capacity, convenient tap dispenser, ideal for shared spaces, reduces chlorine taste effectively.

Who Should Choose What?

  • Choose Brita Marella XL if you want balanced filtration with convenience and drink moderate amounts daily.
  • Choose ZeroWater 10-Cup if you’re serious about water purity (e.g., sensitive to contaminants, want bottled-water quality).
  • Choose Aquaphor Amethyst if you live alone or with one partner, have limited space, and want affordable clean water.
  • Choose Brita Flow if you need large volumes of filtered water for a family, office, or frequent guests.

Brita Marella XL Review – Best Overall Water Filter Jug

Brita Marella XL Blue
Dimensions: 14.7×25.8×25.6 cm | 3.5L Capacity | Ranked: Best Overall

Brita Marella XL 3.5L Features & Performance

Metin Karal

Brita Marella XL Blue
Birta Marella XL – Spacious, Durable & Stylish Upgrade
Design
Water Quality
Ease of Use
Price

Our Verdict

Birta Marella XL offers more space, modern style and lasting durability. It is an environment friendly way of getting clean water. It is easy to use, elegant, and built for long‑term value. Perfect choice for people seeking quality, functionality, and a stylish upgrade.

4.8

Pros

  • 3.5L Capacity
  • Brita Maxtra PRO Compatible
  • Easy to Carry
  • Easy to Pour
  • BPA-Free Material
  • Fits to Fridge Shelf
  • Dishwasher Safe

Cons

  • Don’t fit to Fridge Door
  • Replacing filter, a bit difficult

Brita is a dominant company in the water filtration area. Established in 1966 and has great knowledge about water filtration technology. Actually, they are pioneer in the market. Especially in jugs and filters.

Marella XL is one of the best water filter jug of Brita. Its material is CE Certified Food Grade Quality. It has a 2.4L filtered and3.5L total water capacity. As you pour 2.4L filtered water, remaining 1.1L water starts to filtrate. (2.4L/3.5L)

Marella is extremely easy to use filter jugs. You can fill the jug without removing the lid with one hand. Just fill the jug with tap water and wait 2 minutes. That’s all!

Brita Marella XL can reduce Limescale, Chlorine and other substances that change taste of water. In addition, lead and copper metals are also reduced. Marella XL do all that filtration with MAXTRA PRO filters. It is certified to NSF/ANSI Standards 42 and 53. Brita MAXTRA PRO filters are heart of Brita jugs. All the filtration is carried out by MAXTRA PRO filters. They are produced from carbon of coconut shells. Micro carbon pearls actively adsorb Chloride in the water and locks it to its pores. That produce tasty and odorless water. Environment friendly way of getting quality water!

Dimensions of Brita Marella XL is 25.6 x 25.8 x 14.7 cm (W x H x D). For this reason, does not fit fridge door. If you are planning to use it in fridge door, you must choose Fridge Fit Size model with 10.5L x 25.8W x 25.8H cm size. Notice that Fridge Fit Size model is thinner than XL model and has less capacity (1.4L/2.4L, instead of 2.4L/3.5L)

Brita Marella Memo Display
Brita Marella Memo Lid

Brita Marella XL is dishwasher safe (excluding lid). On the lid, it has an LCD memo display. LCD Memo Lid is actually a very simple LCD display to show the percentage of how much your water filter is used. It does not measure how many liters of water is filtered. It is just a countdown for 4-weeks

MaterialBPA Free Plastic
Total Capacity3.5 L
Filtered Capacity2.4 L
Dimensions14.7 x 25.8 x 25.6 cm
Weight970 gr
Memo DisplayYes
CartridgeMAXTRA PRO
Fit to
Fridge Door
No
Dishwasher SafeYes
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Brita Marella XL Features

In short, Brita Marella XL is a superb water filter jug for every kitchen. It is very easy to use. You can easily fill the jug with one hand. Just fill and wait 2 minutes for high quality water. I’m using that jugs for 1.5 years without any problem and it is still robust. Marella use Maxtra PRO filters (like most other Brita Jugs) and that German made filter really makes good filtration. On the other hand, XL model does not fit to fridge door. If you are planning to use Marella in the fridge door, you must choose Fridge Fit Size model of Marella.

Best XL Capacity Filter Jug
water filter jugs,water


  • 3.5L Total Capacity
  • Don't Require Electricity
  • Easy Refill
  • Very Portable
  • BPA Free Material
  • LCD Memo Lid
  • Alternative to Bottled Water
  • Dishwasher safe


  • ZeroWater 10‑Cup Review: Best Filtration Quality Among Brita Competitors

    water filter jugs,water

    Zero Water Filter Jug 10-Cup Review

    Metin Karal

    ZeroWater 10‑Cup Design & Usability
    Design
    Water Quality
    Ease of Use
    Price

    Our Verdict

    Zero Water Filter Jug 10‑Cup delivers pure, great‑tasting water. Removes 99.6% of dissolved solids for healthier hydration. Large 10‑cup capacity fits family needs. Easy to use, eco‑friendly, and cost‑saving compared to bottled water. On the other hand, due to excessive filtration capabilities, it has shorter filter life.

    4.5

    Pros

    • 5-stage ion exchange filter removes nearly all (99.6%) dissolved solids (TDS), heavy metals like lead, chromium, and PFAS
    • Certified performance under NSF/ANSI 42 & 53 standards for lead and chromium reduction
    • Built-in TDS meter lets you test water purity and know when to replace filters
    • Produces very clean, almost distilled-like taste

    Cons

    • Filter life is short (~40 gallons), meaning replacements are frequent
    • Taste may feel too flat for some, since minerals are stripped out
    • Lid fit/design is average, not as smooth as competitors
    • Higher operating cost compared to Brita or Aquaphor

    ZeroWater is an American company, founded in 2002 and produce mainly water filtration related products. Zero Water 10-Cup Water Filter Pitcher is one of them. It has a classical clean design. Smooth surface is a plus feature while cleaning. Pitcher is made of transparent, BPA-Free high-quality material. ZeroWater 10-Cup has a Comfort Grip Handle for easy usage.

    Zero Water Filter Jug 10-Cup has a great 5-stage filter:

    • Stage-1: Removes suspended solids such as dust and rust, which makes water blurred
    • Stage-2: Removes other suspended solids
    • Stage-3: Removes organic contaminants; Mercury, Chlorine, pesticides, herbicides
    • Stage-4: Removes inorganic compounds, like metals, non-metals and contaminants
    • Stage-5: Removes remaining suspended solids.

    Instead of carbon filtration, Zero Water filters use Ion Exchange Technology to eliminate contaminants. These filters are certified to NFS/ANSI Standard 53 to remove 99% of lead and chromium from regular tap water. This is awesome!

    Bad thing with NSF certified ZeroWater filters is while removing inorganic and organic contaminants, it also removes dissolved solids. After all you get “highly” purified water. Taste of this water is a bit sour. If you drank reverse-osmosis water before, you would understand what I mean.

    ZeroWater 10-Cup water filter pitcher comes with a free total dissolved solids (TDS) meter. This TDS meter is used to measure water TDS before and after filtration. By that way, you see how well filtration is done. If you see higher results, you will understand that filter is getting out and time to replace it. This is much more accurate method compared to Brita Marella’s memo display.

    MaterialBPA Free Plastic
    Total Capacity2.3 L
    Filter Capacity15 Gallon
    Dimensions27.94Hx29.5W cm
    Weight1027 gr
    Memo DisplayTDS Meter
    CartridgeZerowater
    Fit to
    Fridge Door
    No
    Dishwasher SafeYes
    izreview.com
    ZeroWater ZP-010  Water Filter Pitcher Features

    Zero Water Filter Jug 10-Cup has a great 5-stage filtration system. This filtration removes almost all contaminants, including dust, rust, mercury, chlorine, pesticides, herbicides, some metals and non-metals. Actually 10-Cup can be considered as the good filter jug, in terms of filtration. Bad thing with ZeroWater is highly purified water is a bit soar. Some people find the taste less natural, but for some people, filtration quality is more important, and taste is less important. Filtration capacity of Zero Water filters is 15 to 40 gallons, depends on TDS amount in your area. In addition, filtration speed of ZeroWater is far slower than others, due to strong filtration system. I think, this is fine. At the end, you get very clean water.

    Quick Guide: The ZeroWater 10-Cup Pitcher is excellent if you want maximum contaminant removal and don’t mind frequent filter replacements. It delivers ultra-pure water but at a higher ongoing cost.

    Best For

    • People in areas with poor tap water quality (high TDS, heavy metals).
    • Those who value purity over taste complexity.
    • Users willing to pay more for ongoing filter replacements.

    Bottom Line: Choose the ZeroWater 10-Cup if absolute purity is your priority. If you prefer lower cost and a more natural taste, other pitchers may suit you better.

    Best Filtration Jug
    ZeroWater ZP-010 Jug

  • 2.3 L Capacity
  • 15-40 Gallon Filter Capacity
  • Free TDS Meter included
  • 5-Stage Filtration
  • 99.6% Filtration


  • Aquaphor Amethyst Review – A Strong Alternative

    Aquaphor Amethyst Jug Front View
    Dimensions: 11.7×26.42×25.4 cm | 2.8L Capacity | Ranked: Also Good

    Aquaphor Amethyst Review

    Metin Karal

    Aquaphor Amethyst © izreview.com
    Aquaphor Amethyst Jug – What to Know Before Buying
    Design
    Water Quality
    Ease of Use
    Price

    Our Verdict

    The Aquaphor Amethyst is best for people who want a compact, fridge‑friendly jug with filtration capabilities against chlorine, heavy metals, and limescale. It’s convenient, stylish, and versatile, though less suited for large households due to its smaller size and filter replacement frequency.

    4.5

    Pros

    • Fits easily in fridge door.
    • Compact and ergonomic design.
    • Improves taste of food and drinks.
    • Clever refill design with slider lid.
    • Automatic mechanical counter for filter use.
    • Compatible with Brita Maxtra+ filters.
    • High filter capacity (up to 200L).

    Cons

    • Plastic build may feel less premium.
    • Smaller capacity compared to XL jugs.

    Aquaphor Amethyst is another water filter jug to practically get clean water. Similar to others, Amethyst remove chloride, limescale, heavy metals by its filter.

    Amethyst is thinner than Marella XL and fits perfectly to fridge door for cold water. Marella XL is thicker than Amethyst and doesn’t fit to fridge door for cold storage. For this reason, Amethyst is more convenient to get cold water from fridge. Just fill Amethyst and store in fridge door directly.

    MaterialBPA Free Plastic
    Total Capacity2.8 L
    Filter Capacity200 L (with MAXFOR+)
    Dimensions26.42 x 25.4 x 11.7 cm
    Weight840 grams
    Water CounterYes
    CompatibleMAXFOR+ / MAXTRA PRO
    Fit to
    Fridge Door
    Yes
    Dishwasher SafeYes (except lid)
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    Aquaphor Amethyst Jugs Features

    On the other hand, capacity of Amethyst is 2.8L which is 3.5L at Marella XL. That might be a problem if you have a large family. Otherwise, Amethyst is enough for daily water needs.

    Other great thing with Aquaphor Amethyst is its refill design. Amethyst has a sliding grid on the lid to fill water. You don’t need to remove lid completely to fill water. Fairly practical!

    Aquaphor Automatic Mechanical Counter
    Aquaphor Automatic Mechanical Counter

    Amethyst has an Automatic Mechanical Counter. This analog indicator shows you approximate life time of cartridge. When it is near to zero, you understand that it is time to change water filter cartridge. It is simple but efficient!

    Aquaphor Maxfor+ Filter
    Aquaphor Maxfor+ Filter

    Aquaphor Amethyst comes with its native MAXFOR+ Filter. Like Brita filters, Maxfor+ filters have ion-exchange fiber material to remove/adsorb unwanted substances. It can remove (at least decrease) heavy metals like lead, iron, mercury from tap water (if any).

    Another good thing with Maxfor+ filters is its filtration capacity of 200L. This capacity is usually 100L at similar filters. Really budget friendly!

    Good For Fridge Door
    Aquaphor Amethyst


  • Fits to Fridge Door
  • Clever Design!
  • 2.8 L Capacity
  • 200 L Filter Life
  • Easy to refill
  • Dishwasher safe
  • Brita Maxtra+ Compatible


  • Brita Flow XXL Water Filter Tank Review – Best Large Capacity

    brita flow water tank filter blue on fridge shelf
    Dimensions: 30.7×22.6×21.5 cm | 8.2L Capacity | Ranked: Best Capacity

    Brita Flow XXL Water Filter Tank

    Metin Karal

    brita flow water tank filter blue on fridge shelf © izreview.com
    Brita Flow XXL: Strengths & Weaknesses Explained
    Design
    Water Quality
    Ease of Use
    Price

    Our Verdict

    Brita Flow Water Tank is designed to filter tap water into quality drinking water. Huge water capacity makes it ideal for large families and small businesses. On the other hand, it lacks mobility. It is a bit difficult to refill. If you don’t need much water at-a-time, other alternatives (like Brita Marella XL) are more suitable.

    4.3

    Pros

    • Huge 8.2L capacity.
    • Ideal for families or offices.
    • Eco‑friendly, BPA‑free material.
    • Fits fridge shelf.
    • Good alternative to bottled water.

    Cons

    • Difficult to refill.
    • Large size takes more space.
    • Heavy when full.

    Despite the fact that Brita Marella XL is a great water filter jug, some people might need extra capacity. Brita Flow is not a jug actually; it is a water tank with filtration capability. But it filtrates regular tap water and you get huge amount of filtered water. It is ideal for large families or small companies.

    MaterialPolycarbonate
    Total Capacity8.2 L Total 5.2 L Filtered
    Filter Capacity150 L (with MAXTRA PRO)
    Dimensions30.7 x 22.6 x 21.5 cm (WxHxD)
    Weight1294 grams
    Water CounterYes (Memo with time countdown)
    CompatibleMAXTRA PRO
    Fit to
    Fridge Door
    No (Fits to Fridge Shelf)
    Dishwasher SafeYes (except lid)
    izreview.com
    Brita Flow Water Tank Features

    Brita Flow is made up of quality polycarbonate plastic. It really gives confidence. In contrast to other similar water filters, it does not have a cylindrical shape. It is rectangular. It is not designed for easy carrying but storing for high amount of water. It is actually a quality water dispenser with water filtration features.

    Brita Flow has 8.2 L total water capacity, which is fairly enough for big families and small business. Due to huge size, you cannot store it at fridge door, but you can store on fridge shelf, easily. By that way, you can get high amount of cold water any time you want. If you don’t have or don’t want to consume that much of space in your fridge, Brita flow is not for you. 

    Brita Flow uses regular Brita Maxtra PRO filters. For this reason, filtration capabilities of Brita Flow are same as other (Brita Marella, Aluna etc.) filter jugs. If you are planning to use Brita Flow with other Maxtra PRO compatible filters (Like BWT) you might meet some problems. I’m using my BWT filters with other Brita Maxtra PRO compatible jugs with easy, but BWT filters are not compatible with Brita Flow! Very interesting!

    Brita flow water tank filter is fairly different than regular water filter jugs in terms of shape and capacity. Regular water filter jugs (like Brita Marella, Aluna or Aquaphor) are more mobile. But you can take and put Brita Flow under faucet to refill, although not as easy as regular jugs.

    In short, Brita Flow has a huge water capacity! You can filter and store much more water than other classical water filter jugs. This is definitely big plus for large families and small offices.

    XXL 8.2L Capacity
    Brita Flow Water Tank


  • Huge 8.2L Capacity
  • Ideal for High Water Demand
  • Fits to Fridge Shelf
  • Alternative to Bottled Water
  • BPA Free Material
  • Environment friendly
  • Dishwasher safe

  • Popular Water Filter Jugs Compared

    Brita Marella XLZeroWater 10-CupAquaphorBrita Flow
    MaterialBPA Free BPA Free BPA Free BPA Free
    Capacity3.5 L2.3 L2.8 L8.2 L
    Filter Life150 L15 Gallon200 L100 L
    Dimensions14.7×25.8×25.627.94Hx29.5W11.7×26.42×25.430.7×22.6×21.5
    Weight970 gr1027 gr840 gr1.294 gr
    CounterMemo DisplayTDS MeterMechanical Memo Display
    FilterMAXTRA PROZeroWaterMAXFOR+MAXTRA PRO
    RefillEasyEasyEasyHard
    Fit to
    Fridge Door
    NoNoYESNo
    Dishwasher SafeYESYESYESYES
    checkcheckcheckcheck
    Affordable Water Filter Jugs

    Brita vs Zero Water: Side‑by‑Side Comparison

    Although Zerowater ZP-010 and Brita Marella XL Filter jugs are designed to remove impurities from tap water, there are many important differences between them.

    The most important difference between Zero water vs Brita is filtration ability. Brita successfully reduces Chloride, Limescale, Lead and Copper and you get purified tasty water. On the other hand, ZeroWater removes almost all kind of organic and inorganic impurities, like dust and rust, mercury, chlorine, pesticides, herbicides and many more inorganic compounds. At the end, you get highly purified (near distilled) water. Taste of this water is somehow soar. If taste is more important for you, go with Brita. If your aim is to get cleanest water, go with Zerowater.

    Other difference between Zero water vs Brita is filter shapes. Brita use Maxtra PRO type flat filters but ZeroWater use cylindrical shaped filters, and they are not compatible with each other. Brita filters are more common, and you can find compatible Brita alternatives. But this is almost impossible with Zerowater.

    Brita jugs come with a simple memo display which is a simple countdown led display for 4-weeks. On the other hand, Zerowater comes with a free total dissolved solids (TDS) meter. TDS meter is used to measure water TDS before and after filtration. By that way, you see how well filtration is done. Absolutely much better than Brita memo-display.

    The last most important difference between Brita and Zero Water is filtration speed. As I said before, Zerowater filters almost all impurities from the water and works very slow. In contrast, Brita jugs filters some of the impurities from water and much faster than Zerowater.


    Aquaphor vs Brita: Which Water Filter Jug Is Better?

    Marella XL is one of the best water filter jugs of Brita. Actually, it is very well designed and works great. On the other hand, Aquaphor Amethyst is newer and has some superior features over Brita.

    Aquaphor Amethyst can fit to fridge door, but Brita Marella XL cannot. If you need a jug to fill and store at fridge for cold water, Amethyst is for you!

    Brita Marella XL beats Aquaphor Amethyst in terms of capacity. Brita Marella XL has 3.5L whereas Aquaphor Amethyst has 2.8L capacity. If you need high capacity each time, Marella XL is for you. (3.5L vs 2.8L). Winner of Brita vs Aquaphor in terms of capacity, is Brita Marella XL.

    But keep in mind that, Aquaphor Maxfor+ filtration speed and capacity is fantastic! You can filtrate much more water with Maxfor+ compared to Brita Maxtra PRO.

    Another important difference between Brita and Aquaphor is water counters. Brita jugs come with a simple memo display which is a painless countdown led displaying 4-weeks. Whereas Aquaphor comes with a cleverly designed “Automatic Mechanical Counter“. Each time you refill your jug, the analog indicator moves down and shows you estimated life of your filter cartridge. Not a high-tech gadget but better than Brita’s memo display.

    In short; I used both Brita and Aquaphor and I can conclude that Aquaphor is a bit more practical than Brita. But your choice may change according to your needs. If you need high water filtration capacity, go with 3.5 Brita XL. If you need a jug that fits to fridge door, go with Aquaphor.

    How We Selected These Products

    We recommend these items based on a thorough research process designed to highlight the best options available. While we did not physically test some products ourselves, we relied on detailed research and verified customer feedback to evaluate them.

    • Detailed Research: We reviewed product specifications, manufacturer information, and feature lists to understand what each item offers.
    • Customer Insights: We analyzed verified buyer reviews and ratings to learn how these products perform in real-world use.
    • Comparison Factors: We compared products across price, durability, usability, and unique features to identify the strongest choices.
    • Personal Experience: With over 25 years of working in internet-related technologies and following online trends since 1995, I bring a deep understanding of how products are marketed, evaluated, and used. This background helps me filter out hype and focus on what truly matters for everyday users.
    • Balanced Evaluation: Our goal is to provide clear, unbiased information so you can make confident purchasing decisions.

    See also How We Review Products section for more details on our process.

    Written by Metin Karal

    Metin Karal is a Computer Engineer with over 25 years of experience working with internet technologies, trends, and digital tools since 1995. He brings this deep background into his product reviews, combining technical expertise with careful research to deliver honest, practical insights for readers. Passionate about technology, Metin also enjoys programming in C# and is currently developing PairMem, a challenging memory game available for free on the official Microsoft Store.

    Disclosure: This article may contain affiliate links. As an Amazon Associate, we earn from qualifying purchases at no additional cost to you. For more details, please see our [Privacy Policy]

    3 thoughts on “Best Water Filter Jugs 2026 – Brita Competitors Compared: Brita vs Aquaphor vs ZeroWater Reviews”

    1. Pingback: AQUAPHOR Amethyst Maxfor+ Water Jug Review | Trusted Reviews

    2. Pingback: Brita Flow Water Filter Tank Review | IZREVIEW Trusted Reviews

    3. Reducing chlorine odor is no big deal. Boil tap water, or let it sit out for an hour and the chlorine (gas) in it will have evaporated.

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